Forced moulting, a cruel practice in the poultry industry, is still prevalent in many countries. As consumers and employees become more aware, workplace cafeterias have a pivotal role in driving change. By leveraging shareholder pressure, we can push for more ethical menu defaults.
By engaging shareholders and pushing for more ethical menu defaults, workplace cafeterias can send a strong message to the industry, ultimately helping to eliminate forced moulting.
Shareholder activism impact on forced moulting
A growing number of investors are pushing food companies to address animal welfare issues, including forced moulting. According to a 2024 Bloomberg report, shareholder resolutions on animal welfare have seen a significant increase in support over the past two years.

“We're seeing a paradigm shift. Investors are realizing that animal welfare is not just an ethical issue, but a financial one as well.”
To effectively tackle forced moulting, workplace cafeterias should implement the following strategies.
How to tackle forced moulting in workplace cafeterias
- 1
Step 1: Educate employees and management
Raise awareness about forced moulting, its impacts, and the role of workplace cafeterias in driving change.
- 2
Step 2: Engage shareholders
Encourage employees to engage with their retirement funds and other shareholders to push for animal welfare improvements.
- 3
Step 3: Advocate for menu defaults
Promote plant-based and cage-free menu defaults to reduce demand for eggs from caged hens.
- 4
Step 4: Track progress and report regularly
Monitor cafeteria food sourcing practices and report on progress to employees and shareholders.
| Company | Animal Welfare Policy | Forced Moulting |
|---|---|---|
| McDonald's | Yes | No |
| Burger King | Yes | No |
| Wendy's | No | Yes |
As shown in the table above, even major fast-food chains have varying commitments to animal welfare. By pushing for stronger policies, cafeterias can drive meaningful change.
Frequently asked questions about tackling forced moulting in workplace cafeterias include:
Frequently asked questions
How do I convince my company to engage with this issue?+
Present clear data and arguments, engage with like-minded colleagues, and involve employees in the process.
What if my company doesn't have a cafeteria?+
Encourage caterers and vendors to adopt more ethical sourcing practices.
How can I ensure progress is being made?+
Regularly track and report on cafeteria food sourcing practices, and engage employees and shareholders in the process.









